IHRT
- iHeartMedia, Inc.
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Overview
Company Summary
iHeartMedia, Inc. is a leading media company that operates in the fields of radio broadcasting, outdoor advertising, and live events. Formerly known as Clear Channel Communications, iHeartMedia is recognized for its vast network of radio stations, spanning various genres and formats across the United States.
The primary focus of iHeartMedia is its radio broadcasting segment. The company owns and operates hundreds of radio stations across major cities, catering to diverse audiences and demographics. These stations feature a wide range of programming, including music, talk shows, sports, news, and entertainment content.
In addition to radio broadcasting, iHeartMedia is also involved in outdoor advertising through its subsidiary, Clear Channel Outdoor. This division engages in out-of-home advertising, with an extensive inventory of billboards, digital displays, transit displays, and street furniture across various cities globally. Clear Channel Outdoor leverages the reach and impact of these advertising mediums to connect brands with consumers in highly visible and high-traffic locations.
Furthermore, iHeartMedia has a significant presence in the live events industry through its subsidiary, iHeartRadio. The company organizes and produces live music concerts, festivals, and other experiential events. iHeartRadio's events are known for featuring popular artists, attracting large audiences, and generating engagement both offline and online through its various digital and social platforms.
iHeartMedia has also expanded its digital presence, offering streaming services and mobile applications through its iHeartRadio platform. These digital offerings allow users to access their favorite radio stations, podcasts, and custom playlists anytime and anywhere.
Overall, iHeartMedia, Inc. operates at the intersection of radio broadcasting, outdoor advertising, and live events, providing diverse media and entertainment experiences to audiences through various channels and platforms.