JOUT
- Johnson Outdoors Inc.
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Overview
Company Summary
Johnson Outdoors Inc. is a global company that specializes in designing, manufacturing, and marketing innovative outdoor recreational products. The company operates through four main business segments:
1. Fishing: Under its fishing segment, Johnson Outdoors produces and sells a wide range of fishing gear and equipment. This includes fishing rods, reels, lines, lures, and various accessories. Their fishing brands include Minn Kota, Humminbird, and Cannon.
2. Diving: Johnson Outdoors is also involved in the diving market through its subsidiary, Scuba Diving International (SDI). SDI offers training and certification programs, as well as dive-related educational materials and merchandise.
3. Camping: The company's camping segment focuses on providing camping equipment and accessories for outdoor enthusiasts. Their product offerings include tents, sleeping bags, camping furniture, portable grills, and other camping essentials. Popular camping brands owned by Johnson Outdoors include Eureka!, Jetboil, and Silva.
4. Watercraft Recreation: Johnson Outdoors manufactures and sells a variety of watercraft for recreational use. Their watercraft brands include Old Town Canoe, Ocean Kayak, and Carlisle Paddles. These products cater to the needs of canoeing, kayaking, and paddleboarding enthusiasts.
Overall, Johnson Outdoors Inc. is dedicated to connecting people with nature by offering high-quality, reliable, and innovative products for fishing, diving, camping, and watercraft recreation. Through their diverse portfolio of brands, the company aims to enhance the outdoor experience for individuals and families around the world.