ONON
- On Holding AG
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Overview
Company Summary
On Holding AG, or commonly known as On, is a Swiss performance running shoe and sports apparel company. Founded in 2010 by Olivier Bernhard, Caspar Coppetti, and David Allemann, the company is known for its innovative designs and technologies that aim to enhance the performance and comfort of athletes.
On specializes in the manufacturing and distribution of running shoes and apparel that provide a unique running experience. Their key product is the patented CloudTec technology, which consists of individual cloud-like cushioning elements on the outsole of their shoes. These elements adapt to the individual running style of the wearer, offering cushioned landings and a firm takeoff, ultimately assisting in reducing the impact on joints and increasing running efficiency.
Apart from the performance aspect, On also focuses on the aesthetics of their products, ensuring that their shoes are visually appealing, combining style and functionality. This has garnered a significant following and made On a popular choice among professional athletes, amateur runners, and fitness enthusiasts alike.
In addition to their running shoes, On offers a range of high-quality apparel specifically designed for runners. This includes shirts, shorts, tights, and other accessories that are tailored to provide comfort, breathability, and functionality during workouts and competitions.
The company distributes its products globally through various channels, including online platforms, retail stores, and partnerships with sports retailers. They have a significant presence in Europe, the United States, and Asian markets.
On Holding AG's focus on innovative design, comfort, and performance has contributed to its success in the competitive sportswear industry. They continue to invest in research and development, collaborating with athletes and experts to refine their products and expand their offering to meet the ever-evolving needs of runners and sports enthusiasts.