TTWO
- Take-Two Interactive Software, Inc.
()
Overview
Company Summary
Take-Two Interactive Software, Inc., commonly known as Take-Two, is a leading American video game publisher and developer. The company is responsible for some of the most popular and critically acclaimed video game franchises in the industry.
Take-Two's primary business involves developing, marketing, and distributing interactive entertainment products, including video games and associated downloadable content. The company operates through its two major publishing labels: Rockstar Games and 2K.
Rockstar Games, a subsidiary of Take-Two, is widely recognized for its groundbreaking and highly successful franchises. These include the Grand Theft Auto series, which has become one of the most iconic and commercially successful video game franchises of all time. Rockstar Games is also known for producing other hit titles like Red Dead Redemption, Max Payne, and L.A. Noire.
2K, another subsidiary of Take-Two, focuses on publishing and developing a diverse range of video games across various genres. The company has produced popular sports simulation games such as the NBA 2K and WWE 2K series. Additionally, 2K has released critically acclaimed titles like BioShock, Civilization, Borderlands, and Mafia.
Take-Two also has a strong presence in the digital distribution market through its platform called the Rockstar Games Launcher and online store. This enables gamers to purchase and download games directly from the company.
In addition to game development and publishing, Take-Two Interactive Software, Inc. also generates revenue through licensing its intellectual property rights, including allowing other companies to create merchandise and adaptations based on its popular game franchises.
Overall, Take-Two Interactive Software, Inc. is a prominent player in the interactive entertainment industry, creating and publishing highly successful and innovative video games across various platforms.